Kroc Center

In 2004, a bequest from Joan Kroc, widow of McDonald’s founder Ray Kroc, left $1.5 billion to The Salvation Army to endow community centers across the nation. Memphis, one of 27 cities nationwide to receive a Kroc Center, raised $25 million to claim the $60 million Kroc grant. Located at 800 East Parkway, near the corner of Central and East Parkway, the Kroc opened to the public in February 2013.

This is a privately funded, proactive step by The Salvation Army to promote healthy living in order to reduce the need for reactive programs for societal ills.

The Kroc Center is an integral part of the community collaborating with multiple community partners. It is a place where residents gather for many activities and needs or become involved in planning new ones.

The Kroc rocks. With all this an so much more.

  • The Assisi Foundation Aquatic Center with lap lanes, lazy river, two story slide, interactive splash park.
  • AutoZone Challenge Center with themed rooms for teamwork, problem solving and fun.
  • The FedEx Gym with NBA-sized court for youth basketball league games.
  • The Nancy R. Crosby Worship and Performing Arts Center seating 300 guests for ballet, concerts, worship and more.
  • The Baptist Memorial Health Care Fitness Center with personalized assistance, classes, and wellness training.

More than a multipurpose center, this is the center of the city.

Memberships, field trips, parties, training events & more.